Charging Up
Practices of charging mobile devices around the world |
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Where: Delhi(IN), Hong Kong(CN), Pacifica(US), Amsterdam(NL), Tokyo(JP), Paris(FR), Milan(IT), Curtiba(BR), Copenhagen(DK), Barcelona(ES), London(UK), Berlin(DE), Budapest(HU).
Client: EDF Energy
When: 2009
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Design-Research :.
We have conducted a worldwide design-research to explore and understand about practices of charging mobile devices around the world with Reach – The global design-research network. Reach works for clients in various combinations of partners. This project involved all partners of the network (9 Partners, 13 Countries).
Main research questions were: How do people around the world cope with mundane daily activities such as charging up their mobile devices? And, how do they think about related bigger issues, such as energy usage and the consumption of natural resources?
The design-research work:
 consisted in 27 home visits around the world of specific recruited users
led to an overwhelming amount of rich data: photo, video and audio recording, transcriptions, analysis and reports
resulted to a wide variety of observations, insights and opportunities
defined a precise design context and design-directions
Contact us if you need REACH services, or visit our website for further details.
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